In Milan , at the Porro showroom in Via Durini 15 , this Italian manufacturer is presenting new optical illusion inspired wall clock, designed by the Swedish designer quartet Front. The piece you see is entitled: “Front around the clock”, and is made from a metal disk with a diameter of 55 cm. The numbers are applied perpendicularly to the base and are only legible by their shadows cast on the white surface.
When people first notice the clock hanging from a wall (example photo above this post), they don’t seem to notice what’s so different about it. Yet inspecting it from closer distance, made them smile and whisper “ah!”.
Filed under: shadows